TV Dinner

A TV dinner (also called prepackaged meal, ready-made meal, ready meal, frozen dinner, frozen meal and microwave meal) is a packaged frozen meal that usually comes portioned for an individual, but may also be a single dish intended to be shared. It requires very little preparation and may contain a number of separate elements that comprise a single-serving meal. Several smaller companies had conceived of frozen dinners earlier (see Invention section below), but the first to achieve success was Swanson. The first Swanson-brand TV Dinner was produced in the United States and consisted of a Thanksgiving meal of turkey, cornbread dressing, frozen peas and sweet potatoes packaged in a tray like those used at the time for airline food service. Each item was placed in its own compartment. The trays proved to be useful: the entire dinner could be removed from the outer packaging as a unit, the tray with its aluminum foil covering could be heated directly in the oven without any extra dishes, and one could eat the meal directly from the tray. The product was cooked for 25 minutes at 425 °F (218 °C) and fit nicely on a TV tray table. The original TV Dinner sold for 98 cents, and had a production estimate of 5,000 dinners for the first year. The name "TV dinner" was coined by Gerry Thomas, its inventor. At the time it was introduced, televisions were status symbols and a growing medium. Thomas thought the name "TV Dinner" sounded like the product was made for convenience (which it was), and the Swanson executives agreed. Much has changed since the first TV Dinners were marketed. For instance, a wider variety of main courses – such as fried chicken, spaghetti, Salisbury steak and Mexican combinations – have been introduced. Competitors such as Banquet and Morton began offering prepackaged frozen dinners at a lower price than Swanson. 1960 – Swanson added desserts (such as apple cobbler and brownies) to a new four-compartment tray. 1969 – The first TV breakfasts were marketed (pancakes and sausage were the favorites). Great Starts Breakfasts and breakfast sandwiches (such as egg and Canadian bacon) followed later. 1973 – The first Swanson "Hungry-Man" dinners were marketed; these contained larger portions of its regular dinners. The American football player "Mean" Joe Greene was the "Hungry-Man" spokesman. 1986 – The first microwave oven-safe trays were marketed.Modern-day frozen dinners tend to come in microwave-safe containers. Product lines also tend to offer a larger variety of dinner types. These dinners, also known as microwave meals, can be purchased at most supermarkets. They are stored frozen. To prepare them, the plastic cover is removed or vented, and the meal is heated in a microwave oven for a few minutes. They are convenient since they essentially require no preparation time other than the heating, although some frozen dinners may require the preparer to briefly carry out an intermediate step (such as stirring mashed potatoes midway through the heating cycle) to ensure adequate heating and uniform consistency of component items.