Tastykake Product

In 1927 Tastykake introduced its Butterscotch Krimpet and soon thereafter a line of individually wrapped fruit and cream pies, all of which were bundled in wax-paper, a tradition that lasted into the 1960s. The Tandy-Kake, first on the market in 1931, later became the Kandy Kake, the most popular cake in the company's history, with nearly half a million baked and packaged each day. In the 1970s and 80s, Tastykake sought to respond to the changing demographics and aging population of the region. A flurry of new product development added muffins, chocolate-covered pretzels, and pastries. Despite being a predominantly regional product, the company obtained ingredients from around the world, including sugarcane and cocoa from Africa's Ivory Coast, vanilla from Madagascar, cinnamon from Indonesia, nutmeg from the East and West Indies, and banana puree from Ecuador.